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Why Elevate?

Mystery Shopping That
Actually Improves Performance.

Most mystery shopping ends with a report. Elevate starts there. The Elevate Method™ connects evaluation findings to coaching recommendations, manager action plans, and training alignment — so improvement is measurable, not accidental.

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The Problem with the Status Quo

Same Score. Zero Change.
There's a Better Way.

The industry standard mystery shop process has a fatal flaw — it stops at the report. The Elevate Method™ is built around what happens after.

The Industry Standard
Shop. Score. Stop.
1
Shop is conducted
2
Score is calculated
3
Report is delivered
4
Manager reads it (maybe)
5
Nothing changes
⚠ Performance stays the same. Cycle repeats.
The Elevate Method™
Evaluate. Coach. Improve.
1
Customized evaluation is designed
2
Shop is conducted consistently
3
Actionable report is delivered
4
Coaching recommendations are included
5
Manager action plan is created
6
Training gaps are identified
7
Follow-up shop measures improvement
More than a score. A plan for performance.
Faster results. More actionable insight. No unnecessary extras.
Elevate Grace Hill / Ellis
Phone shop$79Varies
Onsite shop$199~$290*
Phone + onsite$249Varies
CustomizationIncludedAdditional charge
Low score re-shopIncluded by requestAdditional shop fee
*Pricing may vary based on program, volume and scope.
Elevate Grace Hill / Ellis Traditional
Multifamily specific✓✓Varies
Phone shops✓✓✓
Onsite shops✓✓✓
Video shops✓✓Varies
Spanish shops✓✓Varies
Report turnaround1–3 daysUp to 6–8 weeksVaries
Customized evaluationIncludedAdditional chargeVaries
Performance score✓✓✓
Shopper perspective✓✓✓
Customer experience lens™Included——
Business impact analysis™Included——
Coaching and developmentIncludedAvailableVaries
Manager action planIncluded——
30 day blueprint™Included——
Complimentary low score re-shopBy requestAdditional shop feeUsually additional fee
Portfolio leadership rollup✓✓Varies
Fractional training available✓Training platform—
Entrata workflow expertise✓——
LMS consulting / building✓LMS platform—
Long term contract requiredNo12 month minimumVaries
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How It Works

The Elevate Method™

A six-step process that turns evaluation data into real performance improvement — every time.

01
Customized Evaluation Design
Every shop is built around your company's specific brand standards, leasing expectations, and performance goals — not a generic template. We work with you upfront to make sure the evaluation measures what actually matters.
02
Rigorous, Consistent Evaluation
Shops are conducted with the same level of detail and consistency every time — phone, onsite, video, email, or competitive. Every touchpoint is evaluated against your standards, not industry averages.
03
Actionable Reporting
Reports don't just show a score — they show exactly what happened, what was missed, and why it matters. Every finding is written with the manager in mind, so coaching conversations are easier to have.
04
Coaching Recommendations
Each report includes specific coaching recommendations tied directly to the findings. Managers don't have to figure out what to say — the report tells them what to address and how to frame it.
05
Manager Action Plans
Beyond coaching recommendations, Elevate provides structured action plans that give managers a clear path forward — what to work on, how to track it, and what improvement looks like.
06
Training Alignment
When evaluation findings point to a skill gap, Elevate connects those gaps to specific training opportunities. The loop closes — evaluation informs coaching, coaching informs training, training improves performance.
What You Can Expect

The Outcomes of the Elevate Method™

When evaluation connects to coaching and training, the results show up where it matters most.

Higher
Leasing Conversion Rates
Teams that receive coaching-connected evaluations convert more prospects into residents.
Stronger
Coaching Conversations
Managers have better, more specific conversations when reports give them clear findings and language.
Faster
Performance Improvement
Action plans and training alignment accelerate the time between evaluation and measurable change.
Greater
Team Accountability
When teams know evaluations connect to coaching, they take the process more seriously.
Clearer
Training ROI
Connecting evaluation findings to training investments shows exactly where development dollars are working.
Better
Customer Experience
Prospects receive a more consistent, professional leasing experience across every touchpoint.
What Sets Us Apart

Six Reasons Elevate Is Different

Not just a different mystery shopping company — a fundamentally different approach to performance improvement.

🏢
Founded by a Director of Training
Elevate was built by someone who spent 20+ years inside multifamily — not a data collection company that hired shoppers. Every evaluation reflects real industry expertise.
🎯
Customized at No Extra Cost
Every shop is tailored to your company's brand standards and goals. There's no upcharge for customization — it's built into how we work.
📋
Coaching-First Reporting
Reports are written for managers, not spreadsheets. Every finding includes context, coaching language, and a clear path to improvement.
🎓
Training-Connected Findings
When evaluation results reveal skill gaps, Elevate connects those gaps to specific training opportunities — so the loop actually closes.
🔄
30-Day Follow-Up Evaluation
After coaching and training have had time to take effect, Elevate includes a follow-up evaluation to measure whether improvement actually happened.
🏠
Built for Multifamily Specifically
Elevate doesn't evaluate restaurants, retail, or call centers. Every methodology, question, and report is built specifically for multifamily leasing performance.
"
I built Elevate because I spent 20 years watching great evaluations produce zero improvement. The problem was never the score — it was everything that didn't happen after the score.
EF
Eric Franco
Founder, Elevate Mystery Shopping
Ready to See the Elevate Method in Action?

Schedule a Consultation.
See the Difference.

Let's talk about how the Elevate Method can help your team convert more prospects, coach more effectively, and improve performance in a way that actually sticks.

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